Profile : Women of Water Apparel

The below work was completed for the brand ‘Women of Water’. The first step was to refine the existing mark, evolving the brand treatment to focus on the core of the business, women and water. The owner wanted to introduce a brand for women, by women. A unifying lifestyle-brand in an industry where she felt representation was lacking.

Along with some of the standard printed materials of a business, such as business cards and mailers, are designs for apparel, hats, decals, and faceshields. The last image is a selection of social media posts created for the brand.